How spirituality can help you build a successful and profitable business

August 17, 2017

The state of our business reflects the state of our mind.

When we genuinely feel positive and our head and heart are aligned, we attract positive results. Every time we pursue negative thoughts, they get reflected back to us, usually in the form of problems.

There are, however, no challenges without purpose; each and every one comes for a reason. By accepting, understanding, and healing our negative attitudes and beliefs, we transform them and open ourselves up to new opportunities. By understanding and applying Spiritual principles in our business we attract genuine abundance into our lives.

Four key steps in doing this include:

1. Follow Your Intuition

Intuition enables us to see behind statistics and forecasts, make useful predictions in spite of incomplete information and take original decisions that bring about win-win solutions. It:

  • Is an inner voice that we all possess; an astute counsellor that nudges us forward in our lives.
  • Unlocks creativity, makes life smoother, more fun, and sometimes defies logic, at least initially.
  • Comes to us spontaneously with an uplifting feeling, or voice.
  • Is never manipulative.

Intuition is clearest when we are quiet and centred within ourselves, but it can also come to us during moments of extreme stress. It can be scary, especially at first, because it stretches us and takes us beyond our comfort zones. It is complementary to logic and not a replacement.

When we recognise our intuition, it willingly and increasingly communicates to us; by allowing it space and giving it focus, we strengthen it. We nurture our intuition by regularly absorbing ourselves in activities that take us completely away from our routine thinking, out of our heads, and into our bodies. This might be through walking or running in nature, horse riding, or dancing to music. The main criterion is that it be pleasurable and regular. It is when we get back to our true selves, and feel relaxed and centred that we allow space for our intuition to come through.


2. Practice Meditation

The advantages of meditation are:

  • It releases the grip of negative thought and self-criticism.
  • We regain the power of living in the present and reverse the effects of stress.
  • We begin to see positive alternatives that we could not have previously contemplated.
  • We reconnect with our Higher Selves.
  • It reduces blood pressure, increases concentration and strengthens immunity.

There are many forms of meditation. My own preference is to sit quietly for twenty minutes as soon as I am out of bed and dressed. I observe my breathing and let my thoughts go. As I develop my practice and begin to quiet my thinking, I sense relief and observe myself becoming calmer and more present. My breathing slows and I experience a sense of peace.

My daily practice of meditation makes a significant difference to my ability to live in the now. It lessens the degree to which I get distracted by fear-based thoughts, and it roots me more solidly in my Higher Self. I get a sense of what is actually important and where my priorities lie. Completely fresh ideas and new ways of seeing things emerge. Compared to starting the day by reading emails and allowing other people’s requests and demands to become a priority, meditation puts me in charge.


3. Work Exclusively With Clients You Like

Abundance comes to those who excel, and you can only excel if you enjoy working with your clients. So, if you do not genuinely like them, your disinterest will eventually show up, and you will risk losing them.

There’s much talk in traditional business circles about the importance of adding value in order to differentiate one’s product or service and to build brand loyalty. This principle is certainly crucial, but it lacks an important note of caution. Adding value requires willingness to go the extra mile, and it is difficult to do that in a sustained way with people or organisations for whom we do not have genuine affection. If we are not aligned with someone, our negativity, however subtle, blocks the creativity and energy we need in order to consistently add value. On the other hand, when we genuinely like someone, we find ourselves quite naturally wanting to help them, and our creative energies flow. I make it a rule to work only with people with whom I genuinely want to work.


4. Never Buy into External Causes

When faced with a problem, such as a downturn in sales, we might at first be tempted to find fault with external factors such as the economy, a seasonal glitch, clients putting projects on hold, etc. Such responses are debilitating because we can do nothing about them. Worse still, if we buy in to such thinking, we justify inactivity. Unexpected events do happen, but the moment we hold external causes responsible, we relinquish control and give away our power to respond. Laying blame on external factors is the ego’s way of avoiding stepping up and taking responsibility.

With each challenge we face there is a chance it is our own thinking that is contributing to the issue. We all have limiting beliefs somewhere within us, and understanding how we contribute to such problems takes considerable awareness. We need to take a long, hard look at what we have or have not been doing, and the starting point is to ask ourselves one key question:

  • Is there any way I am contributing to this problem?

Complete disasters only occur when we close down and block the new learning that the ‘problem’ is asking us to embrace. Once again, the approach is to recognise that we are stuck and consciously sit quietly and ask:

  • With regard to … what do I need to learn from this situation?

It is by asking ourselves honestly and sincerely just what it is we need to learn, that we shift the way we see things and move forward.

By paying attention to your own Spirituality and making this part of your ‘business’ self – not just your ‘personal’ self – you will help your business to develop and grow beyond what you thought was originally possible.


About the Author

John ReynardJohn Reynard is a local business counsellor and author of ‘The Spiritual Route to Entrepreneurial Success’.

He started a restaurant with no previous catering experience, sold it as an ongoing concern and built a specialist market research company which became one of the fastest growing and most profitable in Europe.

He seeks to balance spirituality with practicality. Whilst the practice of spiritual principles opens the mind to creativity and new ways of solving problems, it needs to be balanced with savvy and common sense; naivety serves no one.

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